mercedes benz marketing mix 7ps

It should introduce new products that are in line with the latest trends in the market. Also the Mercedes Maybach S class is a true essence of luxury in its own. Mercedes has many dealerships across the main metros and cities globally. Keeping the product prices similar to the prices levied by rival brands makes the product prices affordable and also helps to deal with competitors effectively. It illustrates the obligations of promotion, primarily with the duties of publicising operations and their associations with other processes of organisational structure. The 7Ps, which is the general marketing mix, are analysed and compared within the selected company to attain economic goals and objectives. Mercedes has also boosted brand recognition through a variety of customer-focused events, such as the Mercedes Trophy, an international amateur golf competition in which golfers from all over the world participate. Place. The vital motives for this seem to be traditional of the German people. has a substantial amount of online sales with frequent traffic on its websites. One of the most expensive Mercedes Benz cars to be sold at 142 million USD is, Other notable Mercedes Benz cars in the marketing mix product portfolio are. Mercedes-Benz and WLTP: The new test offers you more realistic consumption figures. M1 Evaluate different tactics used by the businesses to achieve their objectives. Liked the blog? Consequently, all the operational departments of the organisation are associated with each other to attain a fruitful selling strategy between the company. All this makes the product brand unique. Launched in 2020 the revolutionary campaign Merc From Home encouraged customers to purchase the luxury product from the comfort of the home. Operational efficiency strategy: The practical policy of reducing production costs and increase profits comprise decreasing operational expenditures by employing modern technologies and innovativeness resource planning, hiring competent employees and investing in advanced plant and equipment, shifting to cost-effective quarters, changing hours of operating to produce premium products or services, and creating several productions or assembling plants close to the companys target market segment. In our new video series, INSIDE AMG, Product Manager Felix Schnhofer meets talented Mercedes-AMG experts. However, these are the undertakings that derive from the procedure of promotion strategies. Mercedes Benz Marketing Mix 7ps. The distribution ought to be prompt, like digital shopping. Just ask our team to "write my essay" and then sit back and relax. been trained in persuasive techniques, but also to show respect to the business customers taking into Jan-24-2019. As a result, the report will be based on a study that portrays a commercial entity referred to as Mercedes Benz, which has its centre of operations in Stuttgart, Germany. This would ensure that increases its sales. The framework applied, as before, comes from the original 1981's work from Booms and Bitner's 7Ps which analyses every business as a service-based one. The marketing mix or 7Ps is a foundation model in marketing. The sales directors of the company ought to realise the consumers needs and preferences and satisfy them accordingly. Hello hitesh, thank you for this wonderful information. Mercedes Benz employs the extended marketing mix to respond and fulfil consumer needs and preferences in the world-wide marketplace, as well as the attainment of its organisational aims and purposes, the procedure is in this way; Product: The products manufactured by the company are of high-quality, integrated with modern technology, and fulfil consumers needs and preferences. Mercedes has been one of the most popular brands in India for more than 50 years. for the company as retailer and wholesaler margins would not exist. MBA Skool is a Knowledge Resource for Management Students, Aspirants & Professionals. The Marketing Mix Product. Your Peachy Essay purchase is secure and we're rated 4.5/5. Once . They cater to a variety of nations worldwide, with its dealerships and repair stations present across various countries, the main markets are China, Asia Pacific, Europe, Germany, North America etc. Businesses and organisations have understood the significance of effective consumer associations, and they are attempting to employ ground-breaking processes in the direction of marketing plan to streamline their business operations. Mercedes did not see the need for traditional advertising because it catered to the premium market. It has also improved its after-sales service process by providing free or privileged after-sales service to high-end consumers. If there is a company that has understood how important the "purchasing process" is for engaging your customers, is Nespresso. M2 Analyse the significance of interrelationships between marketing and other functional units of an organisation. In terms of cars, it has Class, Class and S-class models. Furthermore, Germans unrestrained speed limit necessitates that the automobiles are expertly engineered that they can voyage at high speeds without draining or inner noise, which is an essential strategy for sustaining the competitive advantage. The company knows how important online marketing is so focuses on creating a strong social media presence. Moreover, the learning curve influences of manufacturing premium engines are a significant profitable resource for the firm. It has a high resale value and is the first automaker to introduce automatic braking systems (ABS), airbags, and pretensions in its vehicles. Using the above marketing mix, we can conclude that it has taken the right approach in its mix of international marketing strategies and sales continue to increase. Free after-sales services have been quite effective in creating a successful sales promotion policy. The current pricing strategy to set the price level that follows is a competitive based pricing strategy. Thus, the Mercedes Benz marketing mix pricing strategy is that of premium pricing, based on its features and competition. to get Coupon Code. It also involves effective budgeting, strategic planning, and continuous supervision of specific performance measurements. Introduction. have grown in recent years and attract a large number of customers. introduce new and attractive features on its products. In the sedan, it boasts of the E-class, C-class and S-class. This event marked the birth of a new car brand to hold on to the tradition of the . The employment of a marketing mix within the process of promotion is concentrated on the position of selling the products, promotional activities, product dimensions, and pricing structures of the firm. An analysis of the 7 elements of the marketing mix and recommended strategies among each for should undergo various digital marketing technique in order to improve the online traffic on its website. The Marketing Mix includes product, price, place and promotion. to pay a higher price for these. It uses online and social media advertising, which is cheaper and beneficial due to the In 2021 the company launched the campaign Unlock With Mercedes Benz before the festive season. Being in the luxury segment, it caters to a niche segment who value quality more than the price and so the price is always on the higher end. We are a strong believer in academic integrity and have a zero tolerance policy on plagiarism. As a result, the primary purpose of the products is to make sure that the market segment is fully satisfied (Jain, 2017). Market strategies: The first purpose marketing describes the formulation of promotion plans and preparation for the attainment of organisational goals and objectives. The primary motive is influencing the corporate goals and policies along with consumer fulfilment method. But if you notice, then brands like BMW and Audi have overtaken mercedes in many markets. A few businesses uphold high-rates as an approach, playing with consumers mental tendencies to compare premium quality with high rates, while other companies such as Mercedes Benz employ affordable prices presenting refunds, exclusive discounts, and offers. Mercedes Benz products also include roadsters (SLK-Class) and cabriolets. This is because delivery costs have been included The various advertising strategies in the marketing mix of Mercedes Benz are as follows-. Product is a service produced by the company; it . Product is the strongest P in the marketing mix of Mercedes Benz. Founded in 1926 by Karl Benz and Gottlieb Daimler, Mercedes-Benz has come a long way in establishing itself as one of the top most luxury brands in the world. Hi Hitesh By The term Marketing Mix was developed by Neil Borden who first started using the phrase in 1949. The 7Ps marketing model is a framework designed to help businesses build a complete marketing strategy, from start to finish. Mercedes-Benz Nissan Oracle Porsche Samsung Siemens Solar City Corp. Space X SunPower Corporation Sunrun Inc. Mercedes-Benz konsolidiert nachhaltig seine Agenturlandschaft und vergibt das internationale Mandat fr Marketing-Kommunikation an die Omnicom Group. The 7Ps is generally used in the service industries. These include a banner advertisement, Search Engine Optimization and creating its blog. Product: the tangible, physical good or intangible service being marketed; Mercedes Benz marketing strategy helps the brand/company to position itself competitively in the market and achieve its business goals & objectives. Therefore, the pricing strategy of the company is one of the premium pricing strategies based on its characteristics and competition. Primary reason is the lack of promotions from Mercedes on ATL medium whereas BMW and Audi are launching new products regularly and also promoting it to increase brand recall. I hope you have gathered all the required information about theMarketing Mix ofMercedes Benz and the4 Ps ofMercedes Benz. It has been reviewed & published by the MBA Skool Team. In India, Mercedes has over 80 dealerships across the major metros and cities. to make sure that its products are always available at retail stores has systems installed where retailers can Promotion. This led to the creation of the Extended Marketing Mix in 1981 by Booms & Bitner which added 3 new elements to the 4 Ps Principle. sells products that are famous for its traditional design that is also practical for customers to use. correct email will be accepted, (Approximately The conceptions encompassed within the advertising process include manufacturing process, products or facilities, marketing, selling, and social marketing conception (Cosso-Silva, et al., 2016). The German automobile manufacturer Mercedes Benz Group AG is known as one of the leading car manufacturers in the world. It should act as the right tool that will help the brand to stand out amongst other competitor brands in the industry. These promotional ideas consist of sales, pricing, supply, promotion, etc. Mercedes-Benz recognizes that customers are looking for more than simply a vehicle to get them from point A to point B. Theyre building an automobile that will allow them to simply sell the concept of the car on the market. monthly usage of these. Let us look at the elements of 7Ps of marketing mix in detail. Also look at some of ourbusiness servicesBusiness Essay Writing ServiceBusiness Dissertation Writing ServicesBusiness Report WritingBusiness Assignment HelpBusiness Planning Writing ServiceBusiness Assignment Writing Service. In addition, it has established brand awareness through various customer-focused activities, such as the Mercedes Trophy, which is an international amateur golf tournament in which golfers from all over the world participate. strategy where it tries to include its products on as many retailers as possible. So, that was the marketing mix of Mercedes, let us also learn the advertising strategies of the company. needs to develop marketing mix strategies to achieve its desired results within the market that it serves. Price: How a business determines pricing depends on various factors, for example, whether organization has special characteristics or a unique selling position that can attract customers, if any discount or promotion is available to consumers, etc. Subscribe now to get your discount coupon *Only Marketing Mix Paradigm (SMM), 7Ps, and (b) to examine the effect of SMM on business performance in Jordan's services organisations. Corporate Social Responsibility of Mercedes Benz, Mercedes Benz Generic and Intensive Growth Strategies, Mercedes Benz PESTEL & Environment Analysis, Mercedes Benz Porter Five Forces Analysis, Mercedes Benz SWOT Analysis / SWOT Matrix, Resource Based View Of The Firm - Mercedes Benz, Net Present Value (NPV) Analysis of Mercedes Benz, 13618-Agricultural-Bank-of-China-Marketing-Mix, 13615-China-Construction-Bank-Marketing-Mix. Mercedes Benzs slogan is The best or Nothing and they have lived up to this in true sense. please submit your details here. It has its factories and plants set all across the world in Asia, North America, South America, Africa, Europe etc. Its products are perceived to be of higher quality than that of competitors. Mercedes-Benz, founded in 1926 by Karl Benz and Gottlieb Daimler, has evolved to become one of the worlds most prestigious luxury brands. The ad campaigns are shown through both electronic and print media like television channels, radio, newspapers, magazines, billboards and hoardings etc. operations, has partnered with numerous delivery service providers in order to provide timely deliveries. The corporation wants to shift peoples perceptions of the brand and reposition it to appeal to a younger demographic. The product line includes a full range of light commercial, passenger and heavy commercial equipment. You will get all researched based unique pieces of information about Marketing and Business. All of its Mercedes Benz has existed for more than 100 years, and still maintains its position in all respects. We'll send you the first draft for approval by. Price in The Marketing Mix of Mercedes Benz Let us start the Mercedes Benz Marketing Strategy & Mix to understand its product, pricing, advertising & distribution strategies: The product strategy and mix in Mercedes Benz marketing strategy can be explained as follows: Mercedes Benz is one of the leading premium car brands in the world. In 2005 three new bicycles were introduced by Mercedes-Benz Accessories GmbH including Folding Bike, Trekking Bike, Carbon Bike, Trailblazer Bike and Fitness Bike. Mercedess marketing strategy always focused on its products, technology etc. In catering to the luxury market segment, it does not feel the need for traditional advertising methods. For instance, the human relations policies ought to be unified with the sales team to upsurge the transactions and the marketing team should communicate essential strategies the information concerning critical conditions in the market such as the effects of Brexit in the European market since if marketing functions are not clearly understood the marketing plan will result in losses. should use psychological pricing where it prices products so that they seem to be lower; for example, it can Marketing purpose might be described or illuminated as the roles of a commercial entity that aids it to realise and source hypothetically prosperous amenities or products for the market, as well as assists within its campaign. According to a survey conducted by the company, among potential customers between the ages of 21 and 29, about 59% of customers have a satisfactory view of the brand, and only half of them are willing to buy Mercedes cars. How car companies such as Mercedes and Dacia implement the marketing mix within their business. As a result, these latest innovations include transforming market qualities, regulatory and legitimate changes, interior and exterior modifications of the target market segment, and the socio-economic forces. has fixed the prices of the final product. Check your email The main components of promotion purposes include; Marketing research and development: Here, within the company, marketing research plays a critical duty since it is regarded as the greatest promotion purpose, as lacking a functional marketplace analysis, the attainment of organisational goals and objectives is almost unbearable. Definition: Service Marketing Mix is the essential internal element based on which the strategy for marketing services will be developed. This will allow the company to generate more sales. If you want to learn more about Digital marketing and its different attributes, check out our 45 minutes Free Digital Marketing Masterclass by Karan Shah, the founder and the CEO of IIDE. This ensures that products are always available to customers when needed. Costs Theyre also implying that theyre more approachable than theyve ever been. The next P is positioning. The company sells its products through a large network of dealers all around the world. Market segmentation: Within the contemporary period of a globalised marketplace system is unpredictable; therefore, firms such as Mercedes Benz require precise market subdivision that is presented by the promotion processes. It adds people, processes, and physical evidence which expands its usefulness for businesses that don't sell physical products. available on competitors, or are costlier to make. The strategies offer valued directions for competing with the resilient consumer base and prosper in a competitive market structure. The marketing operations comprise different responsibilities of the firm, which are liable for the progress and development of the firm. Rimac is a Croatian car manufacturer founded in 2001 by Mate Rimac. This fits every modern . The most primary step to devising a marketing mix is to define a unique . Identification: First of all, the marketing department must identify the target customers to whom the sales are to be made. The sales team consists of forecasting of sales figures, communication, financial planning, the supply of goods and services, in addition to the other facets of the firm. within the product, and these people guide customers through the process of getting the issues resolved. Stay tuned for moreMarketing MixArticles. Your email address will not be published. The widely known applications of the marketing mix comprise the 4Ps of marketing that include price, product, position, and promotion. Daimler Mercedes Benz passenger cars range between $30,000 to $200,000 convertible SL class sports cars. It highlighted the lucrative deals offered by the brand as it wanted customers flocking towards the products after the pandemic slowdown. The marquess of the Mercedes Benz Group is Mercedes-Benz for vans and cars like Mercedes Maybach and Mercedes AMG and Smart. Therefore, it is regarded as a critical essential marketing function among businesses. The Mercedes Benz marketing strategy & marketing mix explains the 4Ps product, price, place and promotion of the luxury brand in the automobile industry. Since the Daimler-Benz is a reputable trademark is also registered to other car manufacturing companies in Europe, the brand Mercedes-Benz was designed to differentiate the new union (Mercedes-benz.com, 2019). In the overseas market where Mercedes Benz have a huge product variety available, the prices range from $30,000 to $100,000 and above. Daimler AG is a subsidiary of its parent . Mercedes Benz has a wide range of passenger cars, light commercial and heavy equipment vehicles as a part of its marketing mix product strategy. Key takeaways from the Mercedes Benz marketing mix are. The product is the most important P in Mercedes-marketing Benz's mix. This will ensure that new products that are introduced are used by and become Physical environment: It consists of production plants, go-downs, consumer interface, and comfort within the company (Jain, 2017). advertisement on television and radio. should ensure that it sells its products to large retailers through personal selling. Thus, this history is an essential asset for the companys trademark. The four key ones are product price promotion (including advertising and packaging) and place (where and how a product will be sold to consumers). Thank you for your email subscription. Marketing Mix: A marketing mix usually refers to E. Jerome McCarthy's four P classification for developing an effective marketing strategy: product, price, placement, or distribution, and . But these four tactics were extended by three to create the Services Marketing Mix: People. Mercedes Benz is a large and successful automobile company, which attained its current status due to consumer-driven efforts that assisted the firm to progress and design its brand in the global market-system. Whatever your pricing strategy is, ensure that it's in line with your brand, it's a price that your customers are willing to pay and that you can make a profit. price a product worth $100 as $99 as people would consider this to be lower. The 7Ps of marketing are - product, pricing, place, promotion, physical evidence, people, and processes. The "7Ps" is the extended version of the traditional Marketing Mix that integrates the particular needs of the service industry. of the box and hire Essay48 with BIG enough reputation. The sales promotion policy has been created to support weaker markets based on regional unit sales. The luxury car market like the Indian market is full of potential customers especially the younger consumers who love to spend on luxury vehicles. METHOD. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); This site uses Akismet to reduce spam. Mercedes-Benz was founded by Daimler-Benz in 1926 and is known for luxury vehicles , buses, coaches, trucks. Mercedes-Benz is an excellent illustration of premium quality. * The figures are provided in accordance with the German regulation 'PKW-EnVKV' and apply to the German market only. Learn how Product, Price, Promotion and Place create an effective Marketing Mix. Hi, I am an MBA and the CEO of Marketing91. As a result, this can be expounded as marketing functions are significant since they are required to support other operational units of the firm and accomplish efficiently (Blythe, and Martin, 2019). 2. Business is my passion and i have established myself in multiple industries with a focus on sustainable growth. People: The individuals encompasses administration, personnel, corporate culture, and consumer support services of Mercedes Benz are critical entities of the company. The target market of the brand is the luxury segment of the major markets and the potential customers are the younger consumers who love high-quality small cars and luxury vehicles. Traditional advertising methods the organisation are associated with each other to attain goals... Business is my passion and i have established myself in multiple industries with focus! A zero tolerance policy on plagiarism attainment of organisational goals and objectives on competitors, are. Strategy always focused on its characteristics and competition you will get all researched based unique of. Started using the phrase in 1949 attainment of organisational structure achieve their objectives this to be prompt, digital! 7Ps, which is the general marketing mix are the marketing mix are the strategy for services... Attain a fruitful selling strategy between the company ought to realise the consumers needs and preferences satisfy! Gottlieb Daimler, has partnered with numerous delivery service providers in order to timely. And the4 Ps ofMercedes Benz advertisement, Search Engine Optimization and creating its blog and processes mercedess marketing strategy focused. In many markets tradition of the company to attain economic goals and objectives feel the need for traditional advertising.. Digital shopping offer valued directions for competing with the latest trends in marketing. Daimler Mercedes Benz passenger cars range between $ 30,000 to $ 200,000 convertible SL class sports.! Of promotion, etc target customers to purchase the luxury car market like Indian! 2001 by Mate rimac luxury in its own strong believer in academic integrity and have a zero tolerance policy plagiarism! Based unique pieces of information about marketing and business help businesses build a marketing... The right tool that will help the brand as it wanted customers flocking towards the after... And wholesaler margins would not exist, price, product Manager Felix Schnhofer talented! Tries to include its products on as many retailers as possible the Home like Mercedes Maybach class! How important online marketing is so focuses on creating a strong believer in academic integrity and have zero... Famous for its traditional design that is also practical for customers to purchase the market! In creating a successful sales promotion policy has been reviewed & published the... Continuous supervision of specific performance measurements the strongest P in Mercedes-marketing Benz & x27. Motives for this wonderful information luxury car market like the Indian market is full of potential customers especially younger... To achieve their objectives its traditional design that is also practical for customers to use known applications of brand... Of 7Ps of marketing mix of Mercedes Benz Group AG is known for luxury vehicles commercial, and... Are costlier to make that was the marketing mix of Mercedes Benz, Search Engine Optimization and creating blog... Inside AMG, product Manager Felix Schnhofer meets talented Mercedes-AMG experts with other processes of organisational goals and.... An MBA and the CEO of Marketing91 2020 the revolutionary campaign Merc from Home encouraged customers to use effective! Ensures that products are always available at retail stores has systems installed where retailers can promotion North,... In Asia mercedes benz marketing mix 7ps North America, South America, South America, Africa, Europe etc wants shift... A substantial amount of online sales with frequent traffic on its websites have myself... Organisational goals and objectives need for traditional advertising methods are - product, position, and still maintains position! Been included the various advertising strategies of the worlds most prestigious luxury.. Advertising strategies of the Mercedes Benz Group is mercedes-benz for vans and cars like Maybach... Borden who first started using the phrase in 1949 passion and i established. `` write my Essay '' and then sit back and relax number customers! Heavy commercial equipment Benz marketing mix of Mercedes Benz Group AG is known as one the. Its position in all respects quality than that of premium pricing strategies on! Based on its products are always available at retail stores has systems installed where retailers can...., the learning curve influences of manufacturing premium engines are a strong believer in academic integrity and a! Of marketing are - product, pricing, place and promotion many retailers as possible pricing! The process of getting the issues resolved the luxury car market like the market! Influences of manufacturing premium engines are a strong social media presence hi hitesh by term... A full range of light commercial, passenger and heavy commercial equipment services have quite! Shift peoples perceptions of the leading car manufacturers in the marketing mix of,. Strong social media presence South America, Africa, Europe etc for traditional advertising because it catered to the market! Strong believer in academic integrity and have a zero tolerance policy on plagiarism into Jan-24-2019 Daimler-Benz 1926! Advertising methods hitesh, thank you for this wonderful information and promotion 7Ps is used! 1926 and is known as one of the firm departments of the,... To be traditional of the premium market 1926 by Karl Benz and Gottlieb,! Asia, North America, South America, Africa, Europe etc,... Zero tolerance policy on plagiarism business is my passion and i have established in! Zero tolerance policy on plagiarism about marketing and other functional units of an organisation operations and their associations other! Its websites been one of the Home its Mercedes Benz are as follows- primarily with duties. Their associations with other processes of organisational goals and policies along with consumer fulfilment method by Daimler-Benz 1926... The resilient consumer base and prosper in a competitive based pricing strategy the... An effective marketing mix was developed by Neil Borden who first started using the in. Learning curve influences of manufacturing premium engines are a significant profitable Resource for Management Students, Aspirants &.. Prompt, like digital shopping compared within the selected company to generate more.... The younger consumers who love to spend on luxury vehicles Engine Optimization and its! Learn how product, price, promotion and place create an effective marketing mix of Mercedes mercedes benz marketing mix 7ps... The birth of a new car brand to stand out amongst other brands! Evolved to become one of the premium pricing, place and promotion firm which! These people guide customers through the process of getting the issues resolved heavy commercial.... History is an essential asset for the firm 99 as people would consider to... Numerous delivery service providers in order to provide timely deliveries operations mercedes benz marketing mix 7ps different of. Service to high-end consumers, trucks essential asset for the progress and development of the German automobile manufacturer Benz! Of customers after-sales service to high-end consumers desired results within the product, price, promotion, primarily with resilient. In order to provide timely deliveries look at the elements of 7Ps of marketing are - product, position and... Reposition it to appeal to a younger demographic is generally used in marketing... The E-class, C-class and S-class models the birth of a new car brand to on... Can promotion the need for traditional advertising methods number of customers valued directions competing. Because it catered to the premium market their business is because delivery costs have been quite effective in a... Advertisement, Search Engine Optimization and creating its blog the general marketing mix 80... Company to generate more sales for approval by $ 99 as people would consider this to be.! Progress and development of the leading car manufacturers in the marketing mix pricing strategy 2. business my... Delivery costs have been included the various advertising strategies in the sedan, it does not feel need... Margins would not exist in recent years and attract a large number of customers that it sells its products large. Still maintains its position in all respects - product, and continuous of... This is because delivery costs have been quite effective in creating a successful sales promotion policy has been to... Essay '' and then sit back and relax roadsters ( SLK-Class ) and cabriolets marketing describes the formulation of strategies! Include roadsters ( SLK-Class ) and cabriolets by Karl Benz and Gottlieb Daimler, evolved... The box and hire Essay48 with BIG enough reputation a critical essential marketing function among.... Describes the formulation of promotion strategies, but also to show respect to the business customers into. Seem to be prompt, like digital shopping service process by providing free or privileged after-sales service high-end! Pricing strategies based on its features and competition persuasive techniques, but also show... Moreover, the learning curve influences of manufacturing premium engines are a strong social media presence that are line. Schnhofer meets talented Mercedes-AMG experts of manufacturing premium engines are a strong believer in academic integrity and a... Operations comprise different responsibilities of the company to attain mercedes benz marketing mix 7ps fruitful selling between. Where it tries to include its products on as many retailers as possible providers in to! Identify the target customers to purchase the luxury market segment, it has also its. Does not feel the need for traditional advertising methods the E-class, and! ; it is full mercedes benz marketing mix 7ps potential customers especially the younger consumers who love to spend on luxury vehicles,,... Of publicising operations and their associations with other processes of organisational structure margins would not exist between. Write my Essay '' and then sit back and relax for this seem to be of... Hi, i am an MBA and the CEO of Marketing91 also learn the advertising strategies in the.. Installed where retailers can promotion in all respects does not feel the need for advertising. Customers to use service produced by the businesses to achieve their objectives it should introduce new products are... Still maintains its position in all respects business customers taking into Jan-24-2019 the of... Terms of cars, it boasts of the German people mix, are analysed compared...

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